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Andreia Cucu

Andreia CucuRegional Communication Manager Europe Consumer Healthcare Supply Chain, GSK

Andreia is a seasoned international experienced corporate communicator with 12-plus years of proven success in communications. Her experience includes roles in Romania, Central Europe and at global level, both in corporations and communication agencies, in various industries such as pharmaceuticals and telecommunications.

Since October 2014, Andreia took over a global role, as Communications Manager Global Manufacturing and Supply, being responsible for leading change communications for two global programmes.

Previous to the current role, Andreia was the leader of the Communication Department at GSK Romania for several years. In parallel, she was also leading the network of Pharma Central European Communicators. In 2014, GSK Romania Communication Team has been awarded with the “PR In-House Team of the Year” at “Romanian PR Awards”, as recognition of the activity in the last 4 years in CSR, Internal and External Communications, Crisis & Change Communication.

Andreia’s expertise in communication covers various areas like corporate communication, marketing communications, employee communications, change management, executive counselling, crisis communications, media relations (traditional and social), event organization, corporate social responsibility and reporting, patient advocacy.