Irina Gushchina

Irina has been working in PR and strategic communications for 20 years. She is a certified public relations professional and holds an MBA degree in Communication and Leadership from the Quadriga University of Applied Sciences (Berlin, Germany). She is a member of the European Association of Communication Directors and the co-founder of the Russian branch of the international Global Women in PR association.

Irina is a strategic, creative, and award-winning senior PR executive with skills in corporate and anti-crisis communications, stakeholder relations, media relations, digital communications, and corporate citizenship. With over 20 years of experience in PR consulting and in-house communications, she has worked in some of the world’s leading companies such as Uber, DiDi, KFС, Abbott, and Pfizer.