Agenție: McCann PR

Internet’s Residency Exam

Self-diagnose often leads to self-medication, perpetuating a self-destructive behavior, so we wanted to educate and encourage a preventive health behavior by launching a challenge, with only one possible answer: a doctor’s education and experience cannot, under no circumstance, be replaced by online search.

Internet’s Residency Exam

Self-diagnose often leads to self-medication, perpetuating a self-destructive behavior, so we wanted to educate and encourage a preventive health behavior by launching a challenge, with only one possible answer: a doctor’s education and experience cannot, under no circumstance, be replaced by online search.

Internet’s Residency Exam

Self-diagnose often leads to self-medication, perpetuating a self-destructive behavior, so we wanted to educate and encourage a preventive health behavior by launching a challenge, with only one possible answer: a doctor’s education and experience cannot, under no circumstance, be replaced by online search.

GDPReady!

GDPR got almost everybody scared, as it brought up a lot of new & sensitive information that needed to be 100% in place in a clear, non-negotiable deadline: 25th OF MAY. For a company like Coca-Cola HBC Romania, with over 1600 employees around the country and multiple internal processes involving direct-work with personal data, the consequences in case of GDPR non-compliance could’ve seriously impact the overall business. So when everybody seemed to be already an expert on the subject, we’ve decided to start simple, with the basics, from the core of what represents us best: OUR PEOPLE, the gatekeepers of always doing what’s right, not necessarily what’s easier.

Think BIGar

Started in 2015, the After Us platform sits at the heart of Coca-Cola HBC’s corporate responsibility agenda and is the consumer sustainability platform of the company. After Us is the embodiment of everything we hold dear: care for the community, keeping traditions alive and our love for the environment.

Central Laboratory – The art of precise diagnostics

When we think about medical labs we cannot imagine they are the hidden heros of the medical system. It’s because they are quietly and efficiently doing their job and but nobody really talks about them or acknowledges their importance.

Central Laboratory – The art of precise diagnostics

When we think about medical labs we cannot imagine they are the hidden heros of the medical system. It’s because they are quietly and efficiently doing their job and but nobody really talks about them or acknowledges their importance.

After Us, It’s On Us To Collect

Young people are the faces of the future, but communicating with a young audience is never easy – especially when it’s summer and the only thing that’s on their minds is having fun. So we needed to speak their language, use their tools, get their heroes on board and, most importantly, take the battle on their turf. While some considered their age an issue when it comes to taking responsibility, we actually saw it as a great opportunity to grow their genuine activist mindset towards greater common causes, like the care for communities or for the environment.

Think BIGar

Started in 2015, the After Us platform sits at the heart of Coca-Cola HBC’s corporate responsibility agenda and is the consumer sustainability platform of the company. After Us is the embodiment of everything we hold dear: care for the community, keeping traditions alive and our love for the environment.

Health of the nation

REGINA MARIA the Private Healthcare Network takes it upon itself to fight a bigger battle and to determine a legislative change in terms of fiscal taxation that would ease the manager’s decision in choosing medical subscriptions.